Blog

Selecting New Interactive Clients: A Homage to David Ogilvy

Posted on February 19, 2012 by admin in Blog, Webdesign

Just finished “Confessions Of An Advertising Man” by David Ogilvy, again. Since we started IJHANA six years ago I find myself reading this book about every year and every time I find a new piece of wisdom that seems a little more relevant than before. This time it was the chapter Rules for Selecting New Clients. The chapter sparked the thought: “What should we, IJHANA, look for when selecting new interactive clients” and vice versa, “What should new clients look for?”. From the beginning IJHANA has set itself apart from most interactive agencies by being very selective about the clients we select to work with. We agreed as a company to never take on a client just for the money, never take on a project where client expectations can not be met or exceed and never to take on project that is under funded. There...

Magento Enterprise Scalibliity

Posted on February 7, 2012 by admin in Blog, Coding, e-Commerce, Magento, System Scalibility

Want a Magneto Enterprise Edition site with the ability to scale to over 7.5 Million Unique Monthly Visitors and 15,000 orders a day? So did we! Attention to details during the planning, deploying, and configuration phase of the Magento Enterprise Edition environment was critical if we want to get the best performance out of the eco-system. It required not only optimizing Magneto, but also optimizing the Network, Hardware, Database and Image Serving. During this process we learned many tricks and tips by constantly looking for optimization improvements and performance testing. Getting into exactly what we did over the 2 year period would take volumes, but below are a few tricks and tips to get you started. Tricks and Tips When it comes to the hardware, RAM, RAM and more RAM. If you are expecting a large number of concurrent users Multi-core CPUs are a must...

Top 5 Information Architecture Standards

Posted on January 28, 2012 by admin in Blog, Information Architecture, User Experience

Twelve years of information architecture best practices have now become proven standards. These Top 5 IA standards still hold true in an A/B split test and rapid iteration world. 1. Test, Test, Test There is no room for romance in building efficient site navigation and high converting landing pages. You must test your designs and prototypes with seed member online users, focus groups, one on ones and/or paper tests. 2. You are NOT the user You are not building for yourself. You must know and represent the needs of your user – be that a target customer or an application user. 3. Golden Triangle Eye heat tracking studies have shown time and time again the areas on website that users eyes first read. If you want a user take an action place the “button” in those areas. Branding and logo are import yes, but consider...

How To Select a Development Framework #howto

Posted on January 28, 2012 by admin in Blog, Coding, Technology

What is a web framework? A web development framework is a collection of libraries and classes based on a design that makes them reusable to support the development of websites, web applications and web services. Why use a framework? Advantages of using a framework: code reusability, eliminating repetitive tasks, easier to work with complex technologies, code consistency, easier to debug code, easier for teams to work on the same codebase, programmers and designers can focus more on requirements than coding low level stuff. How to select a framework? Framework selection is based on the web project requirements, framework design pattern, hosting requirements, ease of installation, learning curve and documentation, database abstraction, plugins and libraries, scalability and framework support from the creators and community. Php Frameworks comparison: http://www.phpframeworks.com/ Most popular php frameworks: CakePHP: http://cakephp.org/ good: easy to learn, very popular, great community support, php4 compatibility bad:...

IJHANA becomes a Peer 1 Platinum partner

Posted on January 27, 2012 by admin in Blog, Technology

We’re pleased to announce that we’re now partnered with Peer 1, as a Platinum partner. Our complete and current list of partners also includes: Acquia Drupal Drupal EasyAsk Magento (Silver Partner) Peer 1 (Platinum Partner) RackSpace Contact us now to learn how we can help put both our and are partners services to work for you today!...